In order to analyze the market value of owned homes by education nationally we have broken the national population into the following categories:

1. The average market value of owned home by folks who are classified as having a less than high school education.
2. The average market value of owned home by folks who are classified as being high school graduates.
3. The average market value of owned home by folks who are classified as having an associate's degree.
4. The average market value of owned home by folks who are classified as having an bachelor's degree.
5. The average market value of owned home by folks who are classified as having a masters or doctorate.

When comparing the prices of homes nationally we find that on balance there is a direct relationship between the market value of homes and the extend of education:

In 2005 folks with less than a high school degree lived in homes valued on average at $72,403 - folks who had a Masters or Doctorate degree had homes that on average were valued at $268,793. This represents a 271% difference between the average value of homes for folks on either side of the education spectrum. This discrepancy holds true for any year in the analysis from 2005 to 2014. This analysis shows the dramatic impact of education on upward mobility.

This analysis also yields some interesting results about the appreciation of homes over the decade of the analysis. As expected the market value of homes for folks with a Bachelors, Masters or Doctorate degree were up between 6.5% to 12.4%. The market value of folks with an Associate degree actually fell the most by 19.3%. Folks who graduated high school actually saw a smaller decrease in the market value of their home - their homes declined 6.8%. What was really surprising was that folks who claimed they had not graduated high school actually saw an very modest increase of 0.7% in the market value of their homes during the decade.

The value of homes of folks with a masters or doctorate degree were 75% higher than the value of homes belonging to folks with less than a high school education. Finally the market value of homes of folks with a masters or doctorate degree were always the highest amongst the entire population when compared by levels of education.

When Anthony, Christine and Sofia are looking at offering expensive annual cleaning contracts they will naturally want to focus on homeowners who have higher levels of education. However there will also an opportunity to market to folks with lower education levels whose homes may not be as expensive as folks with masters of doctorate degrees - here Spotless Homes will be offering the relative inexpensive one time only cleaning solutions that do not require a large fiscal commitment from the homeowner and still allows them to benefit from the services being offered by the firm.

Quick Links:

1. Go to the Corresponding Template section for this industry.
2. Go to the Corresponding Questionnaire section for this industry.