Home   Landscape Contractor   Free Lanscape Contractor Business Plan   4.22 Market Value of Owned Home by Race Nationally Analysis

4.22 Market Value of Owned Home by Race Nationally Analysis

In order to analyze the market value of owned homes by race we have broken the national population into the following categories:

  1. The average market value of owned home by folks who are classified as White & Other races.
  2. The average market value of owned home by folks who are classified as Black.
  3. The average market value of owned home by folks who are classified as Asian.

When we examine this national data on the market value of homes based on the race of the homeowner the following items come to light:

  1. Between 2010 and 2014, the value of homes owned by Asians have gone up by 8.4% on average.
  2. In the same 5 year period, the value of homes owned by folks classified as White have increased 4.5% on average.
  3. Unfortunately, the same cannot be said about Black folks who on average have seen the value of their homes decline by 7.6%


Business owners like Frank and Peter who are in the landscape contractor industry that caters to home owners need to be cognizant of these national trends and ensure that they recognize the trends in their local target markets and adjust their service offerings and positioning accordingly.

Quick Links:

  1. Go to the Corresponding Template section for this industry.
  2. Go to the Corresponding Questionnaire section for this industry.

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