Home Roofing Contractor Free Roofing Contractor Business Plan 3.3 Competitve Landscape
3.3 Competitve Landscape
Dependable Roofing will be providing full service roof installation, repair, restoration and replacement services to residential and small commercial dwellings in the Kent county target market of Michigan state.
The total housing stock of Kent county, Michigan is 406,894 structures that includes 272,768 1 unit homes both attached and detached - that is about 67% of the total housing stock of the target market. Another approximately 27% of the total housing stock in in structures that have more than 5 units - basically small commercial properties.
As per our research we have found that there were 35 roofing contracting firms in Kent county in 2014. When we divide just the 1 unit structures in the target market housing stock we get a number of 7,793 - that is the total number of 1 unit detached and attached residences that are avaiable for each of the 35 roofing contractors to serve.
We feel that this presents James and Carmine with an excellent business opportunity to establish and grow their business. While it is certainly true that roofs tend not need as much work as say landscaping, the fact that there is so much business to go around is excellent news.
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