Home Roofing Contractor Free Roofing Contractor Business Plan 4.9 Target Market Race Demographics Analysis
4.9 Target Market Race Demographics Analysis
When looking at the Race demographics in the target market of Kent county compared to the state of Michigan, the following items come to light:
- 80% of the total population of Kent county is White as compared to 79% for the state of Michigan.
- 10% of the folks in Kent county are black compared to 14% statewide.
- Asians comprise 8% of the total population of Kent county compared to 6% for the state Michigan.
- Folks belonging to other races are 2% of the total population of Kent county and the state of Michigan.
Thus we can see that the race demographics in the target market of Cobb county have a few subtle differences compared to the racial mix in the state of Georgia. What stands out of course is that there are more White and Asians in the target market while the number of blacks is slightly lower.
To a small business like Dependable Roofing that offers roofing contracting services, these subtle differences do not really impact the daily operations. There are no known preferences when it comes to races and ethnicities as it pertains to roof contracting services. What is always good to see is a healthy mix of all races in the economic and social fabric of a target market.
Quick Links:
- Go to the Corresponding Template section for this industry.
- Go to the Corresponding Questionnaire section for this industry.
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